Frequently Asked Questions

Are you a talent management agency?
No. We’re not agents or managers. We don’t handle bookings, contracts, or negotiations. Our focus is on communications — building, protecting, and elevating your presence through smart, strategic PR.

Do you only work with celebrities?
Not at all. While we’re known for handling high-profile individuals, we also work with founders, creatives, and brands who value discretion, cultural relevance, and long-term visibility.

What exactly is personal PR?
Personal PR is about managing how you’re perceived — publicly and privately. It’s a tailored, strategic approach to reputation, visibility, and narrative. For some, that means media coverage. For others, it’s about control, protection, and silence.

Do you offer crisis management?
Yes — and we approach it calmly, quickly, and with absolute discretion. Our work in crisis PR is rooted in experience, instinct, and trust. Often, the best outcomes are the ones that never make the headlines.

Will I be in the press immediately?
We don’t promise instant coverage — and you should be wary of anyone who does. What we offer is considered, strategic visibility designed to last. We care more about the right placement than a fast one.

Can you keep things completely private?
Always. Discretion is built into everything we do. From our first conversation to the last piece of coverage — privacy, trust, and respect are non-negotiable.

Do you work internationally?
Yes. While we’re based in the UK, we have strong networks in Los Angeles, New York, and key global media hubs. Many of our clients have international profiles and we work accordingly.

What types of clients do you typically work with?
Our clients are varied — from actors, artists, and CEOs to emerging founders and legacy brands. What they share is a need for intelligent, precise PR that aligns with their values and ambition.

Can you help with brand PR too?
Absolutely. We apply the same strategic thinking to brands as we do to individuals — working across identity, media, messaging, and culture to build stories that resonate.

Do you offer one-off campaigns or ongoing support?
Both. Some clients come to us for a moment that matters — a launch, a rebrand, a reputational reset. Others work with us long-term to shape their public presence over time.

What does a personal PR agency do?
A personal PR agency helps individuals shape how they’re perceived by the public, press, and wider industry. We work behind the scenes to build reputations, manage media relationships, and protect clients during high-pressure moments.

Who needs a personal publicist?
Anyone in the public eye — or heading in that direction — can benefit from a personal publicist. Whether you're an actor, entrepreneur, creative, or founder, a publicist helps manage how your story is told, on your terms.

What’s the difference between a publicist and a manager?
A publicist focuses on your visibility and reputation — press, media, narrative. A manager oversees your career or commercial bookings. We do not act as agents or managers, but often work alongside them.

How does crisis PR work in the UK?
Crisis PR involves strategic guidance, media handling, and message control during difficult or sensitive times. In the UK, we work closely with legal teams, agents, and clients to manage press coverage and protect long-term reputations.

Can you help with reputation management online?
Yes. We take a strategic and measured approach to digital presence — from removing outdated or damaging content to reshaping narrative through credible press and proactive positioning.

Do you offer celebrity PR services in the UK?
We work with well-known public figures, creatives, and industry leaders across the UK and international markets. Whether it’s managing day-to-day visibility or supporting during high-stakes media moments, we offer tailored, discreet PR support.

Are you based in London?
Our roots are in London, but our reach is global. We work across the UK, LA, New York, and other media hubs — wherever our clients need support.

Do you work with high-net-worth individuals?
Yes. We work with HNWIs who value discretion, control, and intelligent visibility. Our approach is tailored, strategic, and grounded in trust.